Trucchi’s 90th Anniversary was commemorated with a new modern T-Shirt available for personnel and customers. T-shirts were shipped to friends and family as far away as California, France and Francavilla Bisio Italy.
The T-Shirts boasted Trucchi’s “Your Hometown Store” on the front, “90 YEARS” under the Trucchi’s heart logo; appropriately printed on each sleeve. “2018 A Celebration of Family and Community” was kicked off throughout the city of Taunton where Trucchi’s was founded as a thank you to loyal customers and dedicated personnel.
It was discovered this year while the family was researching for the upcoming 90th Anniversary the opening date and early beginnings were hand written, in Italian, in a pocket-sized journal kept by William M. Trucchi Sr.’s mother, Elisa Trucchi. The original opening date was July 1, 1928. William always said he was sixteen but he was only fifteen years old. He did not turn sixteen until a couple months later, in September.